At Cheltenham Art Gallery & Museum Arts and Crafts Museum

Exploring Greater London

This trail will take you from the riches of the V&A to three of William Morris's former homes now open to visitors and also to the inspiring Geffrye Museum.

Victoria and Albert Museum (V&A)

The V&A is in many ways at the heart of the Arts & Crafts Movement in the UK, with interiors by William Morris and his contemporaries (the Green Dining Room) and a room setting by Morris & Company. The British Galleries place Arts & Crafts in the context of British design.

Contact Details

Cromwell Road

South Kensington



(Click on postcode to view map)

Tel: 020 7942 2000

The William Morris Gallery

The William Morris Gallery in Walthamstow, East London is the next stop on this trail.

Walthamstow was a comfortable Victorian suburb when the prosperous Morris family lived in the attractive Georgian Water House in Lloyd Park from 1848 to 1856. It is now a museum in the care of the London Borough of Waltham Forest.

Discover the history of William Morris here and see his designs as well as those of his followers, including fabrics, rugs, carpets, wallpapers, furniture, stained glass and painted tiles. The versatility and true inspiration of William Morris can be fully appreciated as well as his influence on his contemporaries and followers.

Contact Details

Lloyd Park, Forest Road



E17 4PP

(Click on postcode to view map)

Tel: 020 8496 4390

Geffrye Museum

The Geffrye Museum, a former almshouse, stands in the heart of Shoreditch in East London, once an area of furniture makers and craftsmen.

This is London's museum of domestic interiors. The Arts & Crafts style features mainly in the Edwardian Room but its influence is also seen in later rooms and the garden. Temporary exhibitions often relate to craft and design.

Contact Details

Kingsland Road


E2 8EA

(Click on postcode to view map)

Tel: 020 7739 9893

The Red House

The Red House at Bexley, South East London, is now in the ownership of the National Trust. Designed by Philip Webb in 1859, the Red House was built for William Morris and his wife Jane and was the birthplace of their two daughters.

It is of enormous international significance in the history of domestic architecture and garden design. The unique building is constructed of warm red brick, under a steep red-tiled roof, with an emphasis on natural materials and a strong Gothic influence.

The garden was designed to ‘clothe’ the house with a series of sub-divided areas, which still clearly exist today.

Inside, the house retains many of the original features and fixed items of furniture designed by Morris and Webb, as well as wall paintings and stained glass by Rossetti and Burne-Jones.

Originally surrounded by orchards and countryside, the Red House, is now an oasis in the midst of suburbia.

Contact Details

The Red House




(Click on postcode to view map)

Tel: 020 8304 9878

Kelmscott House

In 1879 William Morris settled at, Kelmscott House, Hammersmith. This is now the home of the William Morris Society; only the basement and coach house are open to the public.

On view is the craft workshop including William Morris’s Albion Press and library with changing exhibitions of Morris embroideries and Pre-Raphaelite drawings.

Contact Details

26 Upper Mall



W6 9TA

(Click on postcode to view map)

Tel: 020 8741 3735

7, Hammersmith Terrace

7, Hammersmith Terrace was the home of the printer and process-engraver Emery Walker.  Walker was a great friend of William Morris, and inspired him to set up the Kelmscott Press.  He was a friend and advisor to many of the leading lights in the Private Press Movement, and his house reflects his involvement in Arts and Crafts.  He moved to No 7 Hammersmith Terrace in 1903, but he had already spent 25 years in a neighbouring house - No 3 - and many of the contents were moved along the road. The style of the decoration is today very much as it was when Walker lived there. It is typical of the homes of many of the key figures in the Arts and Crafts movement.

The house is open for pre-booked tours on Saturdays between April and September.

Contact details: 

The Emery Walker Trust,

7 Hammersmith Terrace

London W6 9TS

(click on postcode to view map)

Tel: 020 87414104

Liberty's of London

No Arts & Crafts tour of London would be complete without a visit to Liberty's in Regent Street, opened in 1875, and stocking both one-off hand-made items and factory-made goods in the Arts & Crafts tradition - as they do today.

The Exploring Greater London trail ends here ... or continues through south London to some stunning Arts & Crafts collections in the South East.

Contact Details

Regent Street



(Click on postcode to view map)

Online Exhibitions